• May 25, 2020

Top 5 things to know about user experience

Top five image

  1. User experience enables companies to change the world, define the future, create valuable products people want to use and of course make a ton of money.
  1. User Experience is a discipline of disciplines; it requires discovery, vision, strategy, execution and iteration across many fields of study.
  1. Every detail of a product says something about it and the company that created it. User Experience strategy ensures that these messages have a positive intention and purpose.
  1. User Experience is about improving the lives of users, guided by a vision that guides and justifies every decision.
  1. User Experience is the sum of every interaction a person has with a company, be it marketing collateral, customer service, or the product itself.

Above all else, everyone at a company is responsible for User Experience.

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Bill Cole 4 Posts

Bill Cole is the Rocket Software Director of User Experience

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