On Monday, the first day of Rocket MultiValue University (MVU) in Las Vegas, we announced something new–Rocket Mobile for MultiValue. I’m lucky enough to be here at MVU, along with a great audience of faithful U2 and D3 customers from all over the world, discussing possible real-world uses of this new solution.
If you haven’t read about it yet, Rocket Mobile for MV is a great solution for companies who need to modernize their existing systems, and provide customers or employees with mobile access. It’s easy to leave your current infrastructure in place, and then quickly transform your data into new secure mobile applications. Rocket Mobile for MV gives Rocket MV customers a new way to build, integrate, deploy, and manage their growing portfolio of mobile applications across the enterprise. Using RESTful services, available in all of the MV solutions, you can expose your existing data and business logic in mobile applications built with Rocket Mobile.
Rocket ® U2 customers can take advantage of Rocket® U2 Web DE to create and deploy REST services. Especially in the mobile arena, traffic can be extremely variable in volume and intensity – which U2 Web DE has no problem dealing with. Rocket® SB/XA customers can use the SB/XA Services, and Rocket® D3 offers the same since Rocket® MVSP and Rocket® MVS Toolkit also let you easily create the RESTful services your mobile application needs.
The Rocket Mobile Access & Connectivity Hub is responsible for routing all REST calls to the proper back-end on behalf of all connected mobile clients. This component is responsible for identity management and security, takes care of application distribution, and does a lot of data collection behind the scenes. Reporting capabilities range from device type and operating systems (including versions), to pages visited, server response times, and so on.
As my colleague Jeroen van Dun mentioned earlier this year,
“You’ll quickly find out where users spend the most time, and which parts of the app are not accessed at all. You can also track device information, average response times, and other performance-related statistics–all without jeopardizing the user experience (of course)! In-app usage statistics can provide you with the information you need to measure application usage and user engagement to increase workforce productivity.”
In fact, the MVU conference app, which was actually built using Rocket Mobile, has already managed to collect quite a bit of statistical data – for example, the distribution of device types and operating versions being used by attendees.
Given that the audience is made up mostly of experience professionals, the skew toward iOS is understandable. Other statistics would show how the app was being used over time, with clear peaks just before lunch and just before drinks (when people are getting out of breakout sessions).
In a technical session yesterday, I discussed the typical challenges one faces when creating mobile applications – and also how Rocket Mobile manages to alleviate these pains. The Rocket Mobile Application Builder allows for drag & drop-style page design, and makes calling REST services and binding them to UI widgets child’s play.
After the session, some of the attendees told me that they were surprised to see how simple it is to incorporate and combine service data from heterogeneous sources with a moment’s notice. Others were really intrigued by concept and functionality of the Access & Connectivity Hub, and were already looking at how to incorporate it in their infrastructure. Finally, a seasoned app developer told me that he was amazed how the Rocket Mobile Application Builder manages to build and deploy a complete app by the click of a simple button–which is in stark contrast with the pain he has had to go through until now.
I’m looking forward to seeing how companies use Rocket Mobile in the coming months and years!