Live from IBM World of Watson: Putting the ‘Business’ into Social

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BI&AnalyticsTraditional BI ‘collaboration’ is one-to-many eg publishing infographics to a website  or emailing a PDF – it’s like running a webinar where the participants are on mute (‘listen only mode’). The future of collaborative BI must evolve to ‘many-to-many’ – including abilities for co-authoring of BI content, as well as co-consumption, annotation, discussion, sharing, editing. The basis of innovation is being able to build upon the work of others, contributing to the ‘body of knowledge’. Collaborating, in other words.

Yet historically, too many people, particularly those involved in Governance of BI systems, have essentially been ‘anti-collaboration’. Which has, ironically, made the situation worse by encouraging users to find ‘work-arounds’, resulting in, for example, the proliferation of spreadsheets.

As Boris Evelson of Forrester Research recently commented to me in an email on this topic, “We increasingly hear from our clients that BI silos are now proliferating.  Basically these platforms are now becoming the new spreadsheets.”

In my session at IBM’s World of Watson conference in Las Vegas this week (“Information at the Speed of Thought: How Social Business Solutions Power Collaborative Analytics”) I will be discussing BI Governance in the context of Collaboration, and the convergence of Collaboration and BI: putting the ‘business’ into ‘social’.

The combination of Enterprise Social platforms such as IBM Connections with more modern Cloud-ready, mobile enabled, self-service BI tools helps move better decision making into the line of business, moving towards an ability to see and manage outcomes in real time. Recent research from Aragon Research suggests that, by the end of 2017, 75% of business will be harnessing mobile collaboration, helping to provide real-time analytics for the team, and embrace agility in the workforce.

The key to Collaborative BI is speed. Speed to a decision. Having better, more informed, fact-based conversations with the right people. As the Irish playwright G. Bernard Shaw famously commented:

”…if you have an idea and I have an idea and we exchange these ideas, then each of us will have two ideas.”

Or, at the very least, we have one, better, idea.

And, to finish with one final thought I recently received from my favorite BI Analyst, Howard Dresner:

”One piece of advice for Collaborative BI. Stop using email!”

 

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Patrick Spedding

Managing Director, BI R&D at Rocket Software
Patrick Spedding is Senior Director of BI R&D for Rocket Software, and IBM Champion for IBM Collaboration Solutions. He is also a Non-Executive Director on the Board of Eastside Radio in Sydney, Australia. Prior roles include Director of Product Management for IBM Cognos, Director of Field Marketing for Cognos, Founder of Tableau partner See-Change Solutions, and SAS Solution Manager for BI and Strategy Management. Patrick's qualifications include an MBA degree in Marketing (AIU), Diploma in Management (University of Michigan), BSc (Hons) in Mathematics (Loughborough University, UK), Fellow of the Australian Institute of Management (FAIM), and member of the Australian Institute of Company Directors (AICD).

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