• August 21, 2018
User Experience

Live from IBM World of Watson: UX meets Cognitive Computing

As the director of User Experience at Rocket Software, I spend most of my time thinking about how people interact with technology. And as cognitive computing becomes more and more prevalent I find myself trying to figure out how cognitive – essentially human thought done by a computer – will interface with actual humans. What […]

User Experience

How much importance do you place on your OS?

A few months ago, I ended up installing Linux on a few of my computers, leaving Windows on the others. This isn’t the first time, either, having tried various distributions of Linux time and time again since about 2007. Each time, I’d learn a bit more about the particulars of the OS as someone must […]

User Experience

Live from IBM Insight2015: Six tips for good mobile app design

This week at IBM’s Insight2015 conference I have attended a few sessions, generally focusing on mobile and Internet of Things. The mobile sessions have sparked my interest in regards to what goes into a successful mobile app. I’ve seen numbers stated such as that 2/3rds of mobile apps fail to meet their goal, whether it […]

User Experience

How we reimagined the customer care experience at Rocket

In 2012 we made a big change at Rocket. We had a problem: customers were getting lost in voicemail land and not able to reach us the way they wanted to. So we had a novel idea–do away with automated menus and replace with them with real people answering calls. Bottom line – we wanted […]

User Experience

What is software usability?

Usability is a controlled aspect of User Experience design that ensures the end-user doesn’t strain or encounter problems with the use of a product or website’s user interface. A user experience designer can control accessibility, user interface, information architecture and usability to suit the uncontrolled aspects like goals, user lifestyle and habits. UX design uses […]

Marketoonist.com User Experience

Wait–don’t just add another feature!

Wait, don’t just add another feature! Adding appropriate new features to a product is always a great idea, but the way to ensure success when adding those new features is by talking to customers and including them in the process. Every new feature adds complexity – it is important to have a defined strategy to […]

Top five image User Experience

Top 5 things to know about user experience

User experience enables companies to change the world, define the future, create valuable products people want to use and of course make a ton of money. User Experience is a discipline of disciplines; it requires discovery, vision, strategy, execution and iteration across many fields of study. Every detail of a product says something about it […]